This Cookies Policy sets forth the terms and conditions under which SHOE THE BEAR, CVR. 35240349 (referred to as "SHOE THE BEAR"), with registered address at BALTICAGADE 12A, 8000 AARHUS, DENMARK, a company currently operating the sale of the commercial brand SHOE THE BEAR in Europe, both as a common data controller for this privacy notice and cookies policy, treats the personal information you provide us when using the website, the mobile application or other applications: software, digital media, storage media or features related to the commercial brand SHOE THE BEAR in Europe. When using the platform, each time, you give us information or it is necessary for us to access any information (due to its features, allows us to identify you, such as your first name, surname, email address, billing or delivery address, phone number and device type, whether for browsing, purchasing our products or using our services or features) You are subject to this privacy and cookies policy, which is always present and should be reviewed to ensure that you accept them.



We use cookies, which are small text files with information about your navigation on our platform. Its primary purpose is to enhance your experience on the platform. Please continue to read, to learn more about the cookies we use, their purposes, and other information of interest.

What is a Cookie?
Cookies are small text files that are placed on your computer, telephone or other devices by a website, containing details of your browsing history on that given website. Cookies are necessary to make browsing easier and more user-friendly, and do not damage your computer. 

What are cookies used for on this website?
Cookies are an essential part of the way our website works. The main aim of our cookies is to enhance your browsing experience. As an example, they are also used to remember things such as your preferences (language, country, etc.) while browsing and for future visits. The information collected by cookies also enables us to improve the website through estimates regarding usage figures and patterns. We can also adapt the website to users' personal interests and speed up the search process, etc.

We use the following cookies on our website:

Required cookies:
These cookies are essential for moving around the website. Below, you can read about their purpose:

  • They are used to identify and authenticate the user. They are common on all web applications, to identify users' requests during a session.
  • They allow to identify the user's navigation status (beginning of a session, first page, first access, scroll status, poll mode, etc.).
  • They store information about your shopping cart, such as the user's identification details associated with the aforementioned shopping cart.

Necessary Cookies
This form of cookies collects anonymous information about how to use our website. They make it possible to monitor the website using the Google Analytics tool, which is a service Google offers to access user information on the website. Some of the data stored are: the number of times a user visits the website, the date of the user's first and last visit, the duration of the visits, the page from which the user accessed the website, the search engine that the user used to access the website, or the link they clicked from which location in the world the user logs in. The configuration of these cookies is predetermined by the service offered by Google and the information generated by the cookies about the use of your website will be transferred and stored by Google, Inc. Therefore, we recommend consulting Google Analytics' Confidentiality page for more information about the cookies used and how to disable them. Please remember that we are not responsible for the content or accuracy of third party websites.

Functional cookies
This kind of cookies remembers choices, such as which country you are visiting from, the currency you use, the sizes you choose, etc. We use this to tailor a more personal experience, offering the most relevant products and the best user experience. This data is anonymous and cannot be used by other websites. You can deselect this kind of cookie in your browser settings, but it may change the experience on our website

Targeted or advertised cookies
This kind of cookies collects information about your search history, to target ads for more relevant content for you and your interests. They also help to limit the number of times you are allocated to a specific ad. This kind of cookies is usually located on third party advertising networks. They remember the homes you visit and share them with other parties, such as advertisers. Eg. we use third party networks to share more personalized ads for you when using other websites.

What are cookies NOT used for on this website?
We do not store sensitive information of personal identification such as your address, password, credit card data, etc., in the cookies that we use.

Who uses the information stored in cookies?
The information stored in cookies from our website is used solely by us. The key services that these "third party cookies" are used to, is to access statistics and to guarantee the payment transactions carried out through the website.

How can I avoid using Cookies on this site?If you prefer to avoid the use of Cookies on this site, subject to the restrictions described above, you must first disable the use of cookies in your browser, and then delete the cookies stored in your browser associated with this website. You can use this option to prevent the use of cookies at any time.

How do I disable and prevent cookies?
You can restrict, block or delete cookies from this site, at any time, by changing the configuration of your browser. Following the steps below. While settings differ in each browser, cookies are usually configured in "Preferences" or the "Features" menu. For more information about configuring cookies in your browser, see the "Help" menu in the browser itself. 

What special Cookies are using this site and for what purposes?
They are used for identification and authentication, browsing, and interface customization. These cookies are used to identify the user during the session, preventing the user from repeating login processes on the website, speeding up certain procedures on the website, remembering the choices made by the user during the session or on subsequent visits, remembering the pages as the user have already visited, etc. They are used to identify and approve the user. They also contain the technical data from the user's session, such as waiting time for connection, identification of the session, etc. Furthermore, they are used to determine which user is coming when it arrives on a page on this website, for example, if they have arrived into the product information page from a product schema, from the search browser, or from an external website. 


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Phone: +45 38 40 04 44